Privacy Policy

Welcome to Esentiments. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have regarding your data when you visit esentiments.pk or make a purchase from us.

Please read this policy carefully. If you have any questions or concerns, contact us at [esentimentsonlinestore@gmail.com] or WhatsApp at [03-111-008-552].

Last updated: April 2026

1. Who We Are

Esentiments is a Pakistan-based online home decor and lifestyle store operating since 2015. Our website is esentiments.pk. When we say “Esentiments,” “we,” “us,” or “our,” we are referring to Esentiments as a business.

When you visit our website, create an account, place an order, or contact us — you are sharing information with us. This policy explains exactly what we do with that information.

2. What Information We Collect

Information You Give Us Directly

When you shop with us or contact us, we may collect:

• Personal details: Full name, email address, phone number (including WhatsApp)
• Delivery information: Shipping address, city, and province
• Order details: Products purchased, order value, payment method chosen
• Account information: Username and password (if you create an account)
• Communications: Messages, queries, complaints, and feedback you send us via WhatsApp, email, or contact forms

Information Collected Automatically

When you browse our website, we automatically collect certain technical information:

• Device information: Browser type, operating system, device type (mobile/desktop)
• Usage data: Pages visited, time spent on pages, links clicked, products viewed
• IP address: Used to understand general location (city/country level only)
• Cookies and tracking: See our Cookies section below for full details

Information from Third Parties

We may receive limited information from:

• Google Analytics: Aggregated, anonymous website traffic data
• Facebook / Instagram: If you interact with our social media pages or ads
• Courier partners: Delivery status updates linked to your order

3. How We Use Your Information

We use the information we collect for the following purposes:

We will never sell your personal information to any third party for their own marketing purposes.

4. How We Share Your Information

We share your information only when necessary and only with trusted parties:

Courier and Delivery Partners

Your name, phone number, and delivery address are shared with our courier partners (such as TCS, Leopards, or M&P) solely for the purpose of delivering your order. These partners are contractually required to handle your data securely and use it only for delivery purposes.

Payment Processing

For bank transfers or advance payments, only the minimum information needed to confirm your payment is used. We do not store your bank account or card details on our website.

Technology and Service Providers

We use trusted tools to run our website and business, including:

• Google Analytics — website traffic analysis (anonymized data)
• Google Tag Manager — managing website tracking tools
• Facebook Pixel — measuring ad performance (anonymized)
• WordPress / WooCommerce — our website and store platform

Legal Requirements

We may disclose your information if required by Pakistani law, court order, or government authority. We will notify you where legally permitted to do so.

We do not share your personal information with any other third parties without your explicit consent.

5. Cookies and Tracking

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help the website remember your preferences and improve your browsing experience.

Cookies We Use

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing ones. However, disabling essential cookies may affect your ability to use our website, including adding items to your cart or completing a purchase.

6. Data Security

We take the security of your personal information seriously. We use the following measures to protect your data:

• SSL encryption: All data transmitted between your browser and our website is encrypted via HTTPS
• Secure hosting: Our website is hosted on a secure server with regular security updates
• Access controls: Only authorized Esentiments team members can access customer data
• No card storage: We do not store credit/debit card numbers or banking details on our website

While we take all reasonable precautions, no method of data transmission or storage is 100% secure. If you believe your account or data has been compromised, please contact us immediately.

7. How Long We Keep Your Data

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy:

• Order records: Kept for up to 5 years for accounting and legal compliance purposes
• Account data: Kept as long as your account is active. You can request deletion at any time
• Marketing communications: Until you unsubscribe or withdraw consent
• Customer support messages: Kept for up to 2 years after resolution

8. Your Rights

As a customer of Esentiments, you have the following rights regarding your personal data:

• Right to access: You can request a copy of the personal data we hold about you
• Right to correction: You can ask us to correct inaccurate or incomplete information
• Right to deletion: You can request that we delete your personal data (subject to legal obligations)
• Right to opt out of marketing: You can unsubscribe from our emails or WhatsApp updates at any time
• Right to data portability: You can request your data in a portable format

To exercise any of these rights, contact us at [esentimentsonlinestore@gmail.com] or WhatsApp us at [03-111-008-552]. We will respond within 7 business days.

9. Children’s Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with their personal data, please contact us and we will delete it promptly.

10. Third-Party Links

Our website may contain links to third-party websites such as social media platforms (Facebook, Instagram) or courier tracking pages. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before sharing any personal information with them.

11. Marketing Communications

If you have opted in to receive marketing messages from us, we may contact you via:

• Email newsletters with new products, offers, and promotions
• WhatsApp broadcasts with sale announcements and updates

You can opt out at any time by:

• Clicking “unsubscribe” in any email we send
• Sending “STOP” or “Unsubscribe” via WhatsApp to [YOUR_WHATSAPP_NUMBER]
• Emailing us at [YOUR_EMAIL] with your opt-out request

We will process your opt-out within 48 hours. Please note that even if you opt out of marketing, we may still contact you regarding your active orders or account.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our business, technology, or legal requirements. When we make significant changes, we will update the “Last updated” date at the top of this page.

We encourage you to review this policy periodically. Continued use of our website after changes are posted means you accept the updated policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please reach out to us:

• WhatsApp: [YOUR_WHATSAPP_NUMBER]
• Email: [esentimentsonlinestore@gmail.com]
• Website: esentiments.pk/contact-us
• Business Hours: Monday to Saturday, 10:00 AM – 7:00 PM

We are committed to resolving any privacy concerns you may have promptly and transparently.

This Privacy Policy applies to all services and products offered by Esentiments through esentiments.pk. By using our website, you agree to the terms outlined in this policy.